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Profit News |
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Points of
Profit News-the newsletter that promotes service excellence,
leadership building and enhanced profits in the restaurant and
hospitality industry. This monthly resource provides quick tips,
tools and solutions you can use right away to instill a passion for
service in your business, build real and lasting profits and help
develop your managers into leaders. |
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Welcome to all our new subscribers. Thanks for
joining us in our restaurant and foodservice adventure.
We've added a "Send This
Newsletter to a Friend" feature because of
your requests. Thanks for passing on industry news
and information to your friends and associates.
Special
Reminder-January 31st, 2003 is Groundhog Job Shadow
Day. This is a day when we as an industry have an opportunity to
reach out and provide a learning experience for a young person
studying our business. These young people expect to work,
learn a couple of skills and hear some of our stories. It's a
great opportunity to connect with
students and maybe at the same time find a
future employee. Drop us an email at: jobshadow@ronyudd.com and
we'll get you the contact information in your area to
participate in this event. |
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Thought of the Month
Last month there was an article in the Washington Post
(December 31st) about Cafe Milano. It's the
restaurant where everyone that's famous or wants to be famous
goes to when they come through D.C..It's success, as the article
points out, is because of it's "food, service,
location........luck, timing, and tastes". But it pointed
out something that really hit home about genuine success
in our business. It talked about the owner Franco Nuschese and
his gift for understanding that everybody wants to be treated
like a star! He tells his staff-"never lie to people --do the
best we can". Doing the best for Cafe Milano-is treating everyone
like they're Michael Jordan or Sophia Loren. It turns out
that the real reason people go to Cafe Milano is not to see the
stars but to be treated like them. Mr. Nuschese--remembers names,
visits tables, treat first-time customers with respect and a decent
table. He say's "I always felt that this town needed a place
where people didn't just go for food and the service but a place
where people could really be comfortable!
Thanks Franco----you've taught us that when we create comfort
everyone will come--including the stars! and Oh by the
way---if you need an extra busperson the night Sophia comes
back--please call
me! |
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profitability, build service excellence and help develop future
leaders within your staff. Master the skills to lead, inspire and
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Learn about our full line
of audio tools by clicking www.ronyudd.com/products.php
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On the Front Lines of Service
Last month we gave you several thoughts on
the role that modeling plays in teaching service excellence. This
month we take a look at the top three things you can do to promote
service excellence in your operation.
- Identify what "excellence" really
is--for each person and position in the operation. The best
operations have defined excellence right down to how to properly
clear the table and fill the buspan. The more detailed the
explanation the better the opportunity you will have to
implement excellence.
- Let staff know when you see
"excellence" in their work--The next day's line up is the perfect
time!
- Treat all your staff with the same
level of excellence that you expect them to deliver to your
guests.
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Building Leadership Skills
This month we'll focus on the
third of the Five Keys to Successful
Mentoring. Click on www.ronyudd.com/popn021015.htm to
review all Five of the Keys to Successful Mentoring.
Key Number
Three: Mentors help build a path toward success. They
hold the flashlight steady so others can see the way. Here are
five ways that you, as a mentor, can help build a
path for your mentee's success:
- First-Identify the core competencies
needed for success in the particular position and assess
where your mentee stands in these basic skill areas.
- Second-Remind your mentee that career
success and other opportunities all emanate from how well
they master the core competencies.
- Third-Ask for and get a commitment
from your mentee to take the steps necessary to master
the foundation skills. Remind them that you are just as
committed!
- Fourth-Promise to be there to protect
the mentee as they begin the adventure of learning the new
skills.
- Fifth-Tell the stories of how
you struggled when you were in the process of just starting
out. Create comfort for your mentee and let them know you
have confidence in their
success.
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Profitability Plus
This month we'll take a close look at the second of the Six
Steps to Increasing Sales. Review all six steps at www.ronyudd.com/resources.shtml
and click on November 2002.
Increasing Sales-Step
#2-Create a Process to Follow Up or Reconnect with
Your Guests After Their Dining
Experience. This is about building relationships
with your guests. Email newsletters, hand written notes, post cards,
birthday greetings are all examples of post visit follow up
techniques. People appreciate a personal touch and being connected
with a business in their neighborhood. It makes them feel wanted and
important. They will always come back to where they feel genuinely
wanted and important. Get their contact info and gently stay
connected with value--reminders of Father's Day, Mothers Day,
special events, promotions, specials just for them the
regulars----and on and on.
Special Reminder About Building
Sales-----Keep in mind that the Five C's of Customer
Service must first be firmly in place (for a review of the Five
C's click www.ronyudd.com/pop020730.htm) and it goes without saying that your food and service
must be significantly unique and separated by excellence from your
competition before you can begin to think about building additional
sales. |
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Discover The
Secrets to Reaching Real Success |
| Reach your personal and professional goals. Check out
our popular way to stay on course for building personal and
professional success. Click on www.ronyudd.com/1on1.php to
explore our one-on one success coaching program for executives and
managers. We have three levels of personal coaching services
available. |
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| Leadership Cares |
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Leadership
Cares
Call for Leaders-As part of our Mentor Cares/Leadership Cares
initiatives we are working in partnership with the Boys and
Girls Clubs of America in creating a Leadership Camp Program
for High Schoolers in the Washington D.C. area. Our mission
is to create a model that can be replicated around the country.
Part of this workshop is to provide the young people
with exposure to various career opportunism. With this in mind
we would like to call upon our restaurant and hospitality
subscribers who would like to participate in this adventure. Drop us
an email and let us know if you would like to join us. Our
greatest need currently is for volunteer mentors that are willing to
share 2 hours a month with a pair of young people helping
them develop their leadership skills.
It's Never Too
Late to Mark Your Calendar (Especially for Golfers)-The Leadership Cares Golf Classic is scheduled to be
held on August 4th, 2003 at Bretton Woods Country Club in Germantown
MD. Visit our site at
www.leadershipcares.org
for details and sign up instructions. This is the main
fundraiser for our three outreach programs so we hope you can join
us. Hello--food industry friends--this is great exposure for
your business! |
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| Take Home
Idea of the Month |
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January 2003--The Month for Starting
Fresh
This time of year many of us sit down
and reflect on what we have accomplished and then try to carve out
some time to develop our list of goals for the new year. Here's
a quick list that we share with our coaching clients as they start
their adventure:
1. Prioritize--Focus
on the one thing you really want to accomplish. Often times we
make long lists of things we want to do and when we fail at one or
two--we get frustrated and we end up abandoning the whole
list. Invest the time to really decide on what is the one thing
you want to get done. Make a list of five and then start to crossing
them out until you reach the one that
you genuinely want to accomplish.
2. Create a
Plan---Develop a realistic, attainable and time lined plan
for accomplishing your goal. Break it down into manageable chunks
and focus on making progress in little chunks. Key here is realistic
and attainable!
3. Be Disciplined-This
is about staying on task--but also realizing that life does get in
the way sometimes. Stay focused--but if things happen realize
that you can make adjustments.
Bonus-Be
Nice to Yourself-Reward yourself--turn
your mission into a competition or game with yourself--If
you meet your deadlines--give yourself a little reward! Be nice
to yourself-----hey--wait a minute---that's sounds like
a great goal for
2003!
One more take home idea as a reminder----let us know what you
are doing on our mentoring challenge. 2002 was the year of
mentoring a young person on your staff with the goal of sharing your
wisdom and experience. You know we are going to extend the year of
mentoring to include 2003! Remember young people are not our
future---we are their future. You can start your mentoring
experience this year by participating in Job Shadow Day on
January 31st, 2003. |
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Web Site of the Month
This month’s web site suggestions include- www.foodserviceworld.com.
A great industry news site for all levels of management in our
industry. Visit this site to stay up to date, explore
opportunities and learn about new things. It also helps that it
is published by one of the good guys in our business--Mitch
Kostuch.
Another site to explore is www.foodtrends.com. This site
has a lot to offer for food and beverage professionals. There are a
lot of great links to help you get started on your web
adventures.
One more as a mini bonus www.chefsresource.com
Sometimes I can't control myself with these culinary gadget sites.
Have fun--but---as we have warned before--lock up your credit
cards! |
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Points of Profit
Leadership Inc. helps companies develop their managers into
leaders. We are a one stop shop for resources and tools for
enhancing customer service levels, increasing profitability and
developing leadership within your
operation. |
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Points of Profit News is an online means of sharing
information of interest to the restaurant and hospitality community.
You are encouraged to send questions, make observations and share
items of interest. E-mail your ideas, thoughts and contributions
along with your name, address and phone number to: ron@ronyudd.com |
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Ron Yudd is a recognized expert on developing profit
strategies and customer service solutions. Ron provides his clients
with the tools for their success. He accomplishes this through
keynotes, seminars, workshops, facilitation, consulting and personal
coaching. His keynotes and seminars- Leadership Legacy, Leadership
for the Bottom Line, No One Escapes Customer Service and Mentoring
Today for Leaders Tomorrow have helped business operators focus in
on building leadership skills, improve customer service and enhance
the profitability of their operations. He combines a motivating
style with practical “take home” ideas. You can reach him at www.ronyudd.com or email him at ron@ronyudd.com. His office number
is 301-540-5791. |
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