November 30, 2004  
   
  

Home - Newsletter - Speeches and Seminars - Services/Products - About Ron Yudd - Testimonials - Points of Profit Leadership - Leadership Cares Foundation - Contact Us - Send This Newsletter to a Friend



Points of Profit News 
  
Points of Profit News-the newsletter that promotes service excellence, leadership building and enhanced profits in the restaurant and hospitality industry. This monthly resource provides quick tips, tools and solutions you can use right away to instill a passion for service in your business, build real and lasting profits and help develop your managers into leaders. See our seminars and workshops: http://www.ronyudd.com/speeches.shtml 
Thought of the Month

The Power of Feeling Worthwhile-Last week we were fully immersed in our ThanksgivingCares™ basket program. This particular outreach program involves the assembly of baskets containing all the ingredients a family would need to prepare a traditional Thanksgiving dinner. One of the groups that helped out this year was a contingent of young culinary students from Thomas Edison High School in the local DC area. They baked over 80 dozen cookies that were included in the baskets. As the cookies went into the baskets I couldn't help but think about the hands of these young culinarians working together on this project. It reminded me that young people simply want to be involved and feel wanted. When you feel wanted and feel your work is worthwhile there is nothing that can't be accomplished!! Thank you future chefs--your efforts, this year, were very worthwhile. You made a huge difference for many families in need!       

Read Keynote Genuine Leadership Success delivered at the American Culinary Federation Conference at: http://www.ronyudd.com/speeches/acf_speech_2004.htm 

     
   

"Creating Excellence"

The Steps to Build a Lasting and Effective Organization

Learn the secrets of how to create a framework for excellence in your organization. Discover why great companies are always "under construction" and always work hard to compete against themselves. Learn why it's so critical to "walk the path" your guest takes. This 75 minute audio CD and 40 page companion workbook are packed with ideas to immediately implement in your business or organization. You will learn the 3 things every guest wants and the 12 tools every leader needs to create and build excellence. 

For details and testimonials click on: www.ronyudd.com/showproduct.php?iid=4 

The "Creating Excellence" program is also available as a leader lead seminar customized for your team! Drop us an email for details on how we can bring this program to your group or conference- excellence@ronyudd.com

   
On the Front Lines of Service
Building Guest Loyalty-Guests make decisions on where to dine based on their comfort level, their specific needs and how familiar they are with your operation. Your staff can have a huge influence on these factors. They can help or hinder your ability to build guest loyalty. Three things to think about this month: 
  • Front line servers can help their guests feel "familiar" with the menu by how specifically and accurately they describe the menued items.
  • Remembering guest's favorites----servers that remember what their guests really like have a much better opportunity to deliver on the "likes" of their guest while also building their own gratuity.
  • Servers that create an environment of comfort (no rush-no hassle-genuine friendliness) will enjoy many return visits to their station while you enjoy loyalty to the operation!
 
Building Leadership Skills
Real Life Succession Planning-The Nuts and Bolts of Your Company's Future: We've been exploring the five things that you should consider as part of implementing a real life succession plan. Read the list of five by clicking on:  http://www.ronyudd.com/popn040727.htm.

This month's focus is on step four: 4. Area Directors and GMs must act as mentors to help assistants learn and master the skills. Teaching makes us better at what we do! One of the ways that the company can create focus and establish the importance of the skills it wants new managers to master is to have leadership at the highest levels directly involved in teaching those skills. Area Directors and GMs should be held accountable as mentors that are directly involved in teaching these "hands on" skills. Three things to consider: 

  • Make sure ADs and GMs are genuinely proficient at the skills that they will be teaching! 
  • Base promotion to GM on how well the assistant managers have mastered learned skills.
  • Base promotion to AD on ones ability to mentor + teach the skills the company identifies as critical.
Profitability Plus
This month we check in on the concept of Clear Expectations and it's direct link to profitability. Letting your individual team members know exactly what you expect has a direct link to profitability because employees want to deliver on their boss's expectations. Think about it for a moment. Employees that know exactly want you want are much better at doing what you want. i.e.--roll 50 sets of silver, prep 35 6oz.portions of rockfish, set up the dressings on salad bar, chill 150 plates for the buffet, pan up three trays of baked potatoes) The more specific you can be the better. Think about the opposite for a moment--an employee that doesn't know what you expect will deliver whatever they feel like. Think about the profitability of this scary equation!!!!

Next Month: Half hour by half hour Job Descriptions---it's not what you think! 

   

One-on-One Success Coaching 

Reach your personal and professional goals. Check out our popular way to stay on course for building personal and professional success. Often times executives and managers just need to hear their ideas "out loud". They need to bounce ideas off someone in confidence. This one-on-one approach gives you an opportunity to work with someone that can listen, be objective and help you succeed! Click on www.ronyudd.com/1on1.php to explore our individually customized one-on-one success coaching program for executives and managers. We have three levels of personal coaching services available to fit your schedule and your budget.  

Bonus: Explore our Seven Steps for Personal and Professional Success click:  http://www.restaurantedge.com/index.phtml?catid=1221  

     
Leadership Cares

It's been a very busy Fall for Leadership Cares and its three outreach programs. These events were held over the past two months. Press releases describing our work can be found at: www.leadershipcares.org 

  • October 8th-LiteracyCares™ Award of Excellence Dinner-Capitol Hilton-Washington D.C.   

  • November 6th-MentorCares™College and Career Day-Baltimore MD.

  • November 8th-LiteracyCares™ Director's Forum-Teaching Others to Read-Washington D.C.  

  • November 22nd-23rd 2004-ThanksgivingCares™ Youth Feeding Families in Need-Washington D.C. 

2005 Events and How You Can Get Involved: MentorCares™ Workshops begin in January 2005. If you have an interest in mentoring a young person, learning about our 12 Leadership and 12 Life Skills or would like to get involved in preparing young people for the workforce just drop us an email at: ron@leadershipcares.org 

Take Home Idea of the Month 
Developing Your Personal Brand   

Its getting close to the New Year and it may be the perfect time to think about your brand and how you project yourself to your public (your employees and guests) Here's five things to consider as you take a look at your personal brand:

  • How's your personal appearance? Do you model how you want your employees to look?  
  • Do you listen before your speak? Is what others say more important than what you have to say? 
  • Check your demeanor-how do you approach other people? Are you open to conversation?
  • Do you make others feel more important than you?
  • When was the last time you complemented someone that works for you?

Managers Meeting Tip: Help your assistant managers develop their personal brand by discussing these five bullet points on brand at your next managers meeting!

 
Web Site of the Month
Make a commitment to be better informed this coming year by signing up for several free industry publications. You'll have to fill out a short questionnaire but its worth your time! 

NRA's Daily Smart Brief: http://www.smartbrief.com/nra/sem1.jsp?campaign=googlenra10ad20 

Free Subscriptions to a variety of Industry Magazines: http://www.reed4success.com/ 

Free Subscription to Food Arts Magazine: http://www.sunbeltfs.com/forms/fa/offer01.asp?eid=w21032   

Points of Profit Leadership, Inc. 

  Points of Profit Leadership Inc. helps companies develop their managers into leaders. We are a one stop shop for resources and tools for enhancing customer service levels, increasing profitability and developing leadership within your operation.
 

 Points of Profit News  
  Points of Profit News is an online means of sharing information of interest to the restaurant and hospitality community. You are encouraged to send questions, make observations and share items of interest. E-mail your ideas, thoughts and contributions along with your name, address and phone number to: ron@ronyudd.com
   

Ron Yudd is a recognized expert on developing profit strategies and customer service solutions. Ron provides his clients with the tools for their success. He accomplishes this through keynotes, seminars, workshops, facilitation, consulting and personal coaching. His keynotes and seminars- Leadership Legacy, Leadership for the Bottom Line, No One Escapes Customer Service and Mentoring Today for Leaders Tomorrow have helped business operators focus in on building leadership skills, improve customer service and enhance the profitability of their operations. He combines a motivating style with practical “take home” ideas. You can reach him at http://www.ronyudd.com/ or email him at ron@ronyudd.com. His office number is 301-540-5791.
     

Unsubcribe - Click to unsubscribe from Ron Yudd's eNewsletter.

Copyright 2004 by Ron Yudd